Why chose Smarter Events?

Sibylle is a seasoned senior event director with over two decades of experience in the life sciences sector, having held key roles at industry leaders such as Roche, UCB, and Avantor. She has also successfully partnered with top-tier organizations including Novo Nordisk, Johnson & Johnson, Medtronic, Alexion, and Actelion.

Sibylle brings your company’s purpose and vision to life through strategic, high-impact events—ranging from internal activations to global trade shows and complex flagship experiences. Her work drives engagement, strengthens brand loyalty, and aligns seamlessly with corporate goals.

She is energized by optimizing event processes through innovative digital tools and platforms, underpinned by a strong data-driven mindset. Renowned for delivering flawlessly executed programs, Sibylle ensures projects are completed on time, within budget, and always to a high standard.

With cross-functional expertise spanning marketing, sales, procurement, operations, and process excellence, Sibylle offers a strategic lens that connects the dots between event execution and business outcomes—elevating every experience into a measurable growth driver.